Website Analysis
We can perform an over all Diagnostic Analysis on your current website to determine if your website is listed in the major search engines and how your keywords are performing. We will also examine your content and provide a complete hotel website marketing analysis and make sure it is easy for your web visitors to navigate your site. Our experience in the Hospitality Industry combined with our web expertise will provide crucial information for your internet strategy.

Internet Marketing
Search Engine Marketing is the fastest growing advertising medium in the world. To overlook the significance of this evolution could leave money on the table for many industries dependent on web-based marketing - the hotel industry, among others. The competition is intense and having a presence on the web is critical, especially if you are niche marketing. Establishing your website's current search engine positions is the first step.

The most important component to Search Engine Marketing is determining the key phrases that are being searched in your market. With our approach, each key phrase from a website title is used to determine current web positions. Once an initial report is run, a comprehensive key phrase search for a particular market is conducted.

After research determines the most effective new key phrases to use, a "Benchmark" report is completed. This report can be generated monthly to track the increased web positions for the targeted key phrases that were selected.

Once the key phrase list is complete, the Meta Tags on a website are re-written and HTML code is checked to make sure it is clean. Sloppy HTML and broken links on a website will prevent good rankings.

Your partner will not be afraid to answer tough questions and must be prepared to meet the challenges in this evolving environment.

Hotel Website Hosting, Development & Design
Hotel Website Hosting Development & Design is an on going task as new campaigns come and go. Hotels need to keep the content fresh and up to date and the weekend webmaster is not the answer. A web development team is part of the overall solution to your website's success and we are available 24/7. Having a Host that is dependable with a 99.9% UP TIME is another important aspect to your web presence, and RoomRez has an experienced team to guide you through the process.

Email Surveys and Hotel Ratings
Our Email Surveys and Hotel Ratings online program will provide important feedback to the success of your Hotel. Knowing exactly what your customers are expecting, the more effective your hotel can be. We can create email surveys and find out what your website visitors want in Real Time. AAA Hotel Ratings are used throughout the hotel industry on the hotel end but our service provides a voice from the consumer end.

Sales Maximization
Customer retention and satisfaction are vital to a company's success.

E-mail, Guest recognition, and Guest appreciation via gift cards can all be very effective in marketing to your guests when used in a customized approach based on your knowledge of their patterns.

Each interaction with a customer can be used as an opportunity to increase loyalty - whether initiated by positive or negative actions on the part of the company.Similar to guest comment cards, the meat of those conversations generates a data base for future dialogues within the company. This is where innovation begins and testing occurs. A commitment to regular research that is statistically rigorous and 'guest-centric', where guest preferences and complaints are measured and treasured, is crucial to ensuring client retention and generating future customers. Establishing a quality-assurance system in which the guests' expectations are exceeded instead of simply met is paramount.

In addition, exceeding their expectations of a particular service, product, or experience guarantees their satisfaction and, essentially, includes them in the marketing plan for future growth through their repeat business and word of mouth exposure.